MONICA MAZZANTI

translation provided by Google

 

Italians: people of saints, navigators and ... poets. Well, there is no denying it, apart from the saint, I am part of the Italic stereotype: I like sailing and I like to write. While the former remains a hobby that I hope I will still be able to cultivate, the latter is part of my daily life because, for years, I have been doing it as a profession. From my beginning as a translator in America to my following as a copy and editor, I have put together a rich and varied experience and, over time, also to meet the requests that come to me, a series of writing courses has been born from different purposes.

 

There is pure creative writing, the one that ranges into the fantastic world of writing for the simple pleasure of doing it, without any professional purpose. You write above all for yourself and you write about everything: reflections, stories, poems, diaries, letters, blogs ... the more you have, the more. But you can learn to write better and you can learn to draw on original ideas, a premise that belongs to all of us. Brainstorming will thus teach how to make the right hemisphere of our brain work to tap into the unexpressed inventive potential because, knowing how to write is not enough, you also need to find the right ideas and, only later, we will move on to make them live on the page. through rhetorical strategies. In the advanced course, you will get to write a story duly plotted so that it can grow and evolve with the characterization of its characters, the plot, the right setting, and all the other ingredients.

 

There is advertising writing which, although aimed at a specific target of students, can also be appreciated out of pure curiosity, to find out how an idea is born, how a strategy comes to life, how the market and target are analyzed, how to write the copy and how it intertwines with the visual.

 

There is corporate writing, writing at work and for work, often difficult and tedious but ... it just depends on knowing how to do it, following the right rules to organize the contents and translate them into writing, abhorring all that is bureaucratic and academic .

 

It is also possible to follow these courses electronically thanks to Skype meetings. I myself, very skeptical of the success of this initiative, had to surrender to the rules of the Web Age. Although a one-on-one tutoring is preferable due to the very nature of the intimate relationship that is created between student and teacher - I have seen the possibility of taking these courses online for those interested, even if they are far away.

 

 

Creative writing: 1st part - from brainstorming techniques to rhetorical strategies

2nd part - write a story: the plot, the setting, the characters etc.

 

Advertising - advertising writing: from concept to copy

 

Business writing: writing at work

 

Online courses too: words fly

 

Business English: spoken English enters the company